Healthcare Brand Development
A fresh brand was launched to kick off Artesia General Hospital’s plans for growth. We created a mark and identity system that were flexible enough to work today as well as into the future. As its reach expands in New Mexico, the organization plans to simplify its name to Artesia Health. Brand extensions were created for its foundation, medical specialties and physician practices.
Loyola Medicine Transplant Center Branding
DTZ Rebrand and Identity Standards
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